PIZZA HUT goes subterranean for Teenage Mutant Ninja Turtles fans

In anticipation of the upcoming "Teenage Mutant Ninja Turtles: Mutant Mayhem" movie, Pizza Hut has taken pizza delivery to a whole new (underground) level. The company has started a test for "Underground Deliveries" in New York City.

Customers could order pizza to be delivered within a subway station. The campaign also includes an augmented reality (AR) game and movie-themed pizza boxes. The turtles love pizza, and clearly, Pizza Hut loves the turtles. It's a match made in a manhole!