BUD LIGHT rolled out a barrel of NFTs

Anheuser-Busch InBev is promoting the release of its new zero-carb beer called Bud Light Next with a brand drop of 12,722 NFTs. The number has significance; it was the date of the drop (Jan. 27, 2022, or 1/27/22, if you will). However, the brand chose to not make the tokens available for sale at the Bud Light website until this past Sunday (Feb. 6), a week before Super Bowl LVI kicks off at SoFi Stadium in Inglewood, California. Purchase price was $399 each. NFT holders will presently be eligible for special access to various events. Check out the official site to learn more.

Jared Gibbons

I design and develop Squarespace websites.

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