HARD MTN DEW crashes Florida retirement home with 'Definitely Over 21' party

Welcome to the party, Grandma and Grandpa! PepsiCo and Boston Beer Company have joined forces to bring the latest addition to the HARD MTN DEW family to a retirement community near you. The new tropical-flavored adult beverage is set to make waves among Florida's elderly population, because who says retirement can't be a little tipsy?

The companies have launched a marketing campaign targeting the Sunshine State's many retirees. This ain't your grandkid's soda pop – the ads feature cheeky taglines and elderly folks enjoying the new alcoholic MTN DEW. After all, a little liquid courage might just be the secret to ruling the shuffleboard court.

As part of the promotion, PepsiCo and Boston Beer Company are hosting events at various retirement communities, complete with samples and live music. Granny better dust off her dancing shoes, because these parties are about to be lit!

So, the next time you're visiting the grandparents in Florida, don't forget to grab a HARD MTN DEW and join the fun. After all, the best things in life are worth sharing – and that includes this tropical-flavored boozy delight.

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